Irresistible Offer Architecture
Irresistible Offer Architecture

A Powerful 6-Part Online Course from Dustin Mathews, Chief Education Officer at WealthFit

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A Powerful 6-Part Online Course from Dustin Mathews, Chief Education Officer at WealthFit


Dustin Mathews

Chief Education Officer at WealthFit

Dustin is the Chief Education Officer at WealthFit. Prior to joining WealthFit, he co-founded a multi-million dollar company. He left to pursue his mission of empowering others and has since gone on to become an advisor for "Podfest Multimedia Expo", a columnist with "Entrepreneur Media", and the co-author of No B.S. Guide to Powerful Presentations (Entrepreneur Press 2017).

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About This Course

How To Boost Your Sales by Crafting an Offer They Can’t Refuse

Is your business making enough money?

Are customers buying what you’re selling?

The hard truth of business is that having the best product or service won’t get you sales — because if you don’t make the RIGHT offer — nobody will care!

Customers buy your offer . . . NOT your product or service.

Learning how to craft an irresistible offer is an essential part of being an elite entrepreneur.

This powerful course will teach you exactly how to create an offer that SELLS even if you’ve never created one before.

You’ll learn step-by-step:

  • How to pull customers in with benefits — NOT features!
  • How to avoid the most common offer mistakes (like Creator’s Syndrome)
  • How to use powerful offers to boost the value of your company’s intellectual property

So if you’re ready to 10X your sales . . . today’s the day you create an irresistible offer and make customers care.

Here’s Exactly What You’ll Learn in This Course


The Irresistible Foundation

Meet your trainer — Dustin Mathews — and learn how an irresistible offer can create an insatiable desire for your product or service.


Push the "Hot Button"

Discover how to use benefits (not features!) to tap into your customer’s emotions — PLUS learn how to avoid Creator’s Syndrome.


Multiply the Value

Learn how to use added value, urgency, and pricing to amplify your offer and leave customers scrambling to buy.

See All 6 Modules


Create Peace of Mind

Learn how to fill your customer with comfort . . . take the tension out of purchasing . . . and make it easy to click “BUY.”


Add A Little Something Extra

Discover how naming your offer can simplify your customer’s buying decision, grow sales — AND increase the value of your company’s intellectual property!


It's Your Turn!

Knowledge without action is useless — learn a step-by-step process to apply everything you’ve learned — and take your offer from cliche to irresistible.

Irresistible Offer Architecture

3 Exercise Files Included

  • Irresistible Offer Architecture Exercise File
  • Irresistible Offer Architecture Cheat Sheet
  • The No B.S. Guide To Powerful Presentations

Watch On-Demand

Learn at your desk, in the gym, or on-the-go with our innovative online classroom.

45 Minute Watch Time

Broken into 6 bite-sized video modules for even the busiest of schedules.

Life-Changing Takeaways

The course is packed with hacks, tips, & takeaways that can impact your life immediately!


This training is everything I hoped it would be. It confirmed and added more detail to what I had already learned about building wealth. Thanks for all the great info, and now I'm even more excited to go out and get started!

Darrin Scott

Rancho Cucamonga, California

Explosive! This training touched base on all the things that I wondered about building wealth and needed to understand.

Venus Amos

Detroit, Michigan

I am so thankful to FINALLY get started on building financial freedom. You have given me the confidence that I can do it, and I truly appreciate the wealth of information and experience that is made available here.

Ben Vanderhoff

Greenwood, Indiana

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