Product Branding

How To Create a Product Everyone Knows, Likes, Trusts … and Buys From


7 Video Modules


36 Minutes



About This Course

Do you wish you had more sales?

Are you having trouble standing out in your market?

You might have a branding problem!

Every brand has a unique identity . . . and customers don’t buy from brands they don’t know and like.

This course will show teach you how to build a brand that drives sales and creates raving fans!

You’ll discover exactly how world-renowned marketers build billion-dollar brands — and learn how to emulate their strategies & tactics . . . even if your business is brand new.

You’ll learn step-by-step:

  • How to craft a Unique Selling Proposition (USP) that creates insatiable demand
  • How to get powerful 5-star testimonials that you can use to build social proof in your customer’s mind
  • How to uniquely position your brand in a way that dominates the competition and makes customers proud to be on your team

. . . and more!

If you’re ready to win the hearts & minds of customers — take this course today to build a world-class brand and become the LEADER in your market.


Rick Cesari

Author of Building Billion Dollar Brands

A pioneer in the Direct Response advertising industry, Rick Cesari has used Brand Response strategies to help build many iconic brands from scratch such as Juiceman, Sonicare, The George Foreman Grill, OxiClean, Clarisonic, Rug Doctor, Momentus Golf and many others. Rick has helped take companies like GoPro from a start-up to over a billion dollars in sales in just a few short years. He is the author of “Buy Now, Creative Marketing that Gets Customers to Respond to You and Your Marketing“ and “Building Billion Dollar Brands”.

Here’s Exactly What You’ll Learn in This Course

  1. What Is A Brand?

    Meet your trainer — world-renowned marketer Rick Cesari — and learn how to use branding to make your company stand out in the crowd.

  2. What's Your USP?

    Discover how to create a Unique Selling Proposition (USP) that distinguishes your product or service . . . and drives sales like crazy!

  3. The Power of Positioning

    You need to zig when everyone else is zagging! Learn how to use the powerful positioning to highlight benefits instead of features.

  4. Always Deliver More Value

    Learn how to under-promise and over-deliver to always deliver more value than expected and create raving fans.

  5. Always Listen To Your Customers

    Learn why your real boss is the CUSTOMER — and how to create a customer service attitude, not a department.

  6. Creating Authentic Testimonials

    Learn 3 ways to build your brand with testimonials — and how to use them to overcome objections and create social proof.

  7. The 5 Brand Foundations

    Discover the 5 Major Brand Questions you NEED to answer if you want to make sales and dominate your competition.

Downloadable Resources
Included With This Course
  • 5 Keys To Building A Great Brand
  • 11 Timeless Marketing Tips for Growing Your Business

Total Watch Time

Broken into the 7 bite-sized video modules for even the busiest of schedules.

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Watch On-Demand

Learn at your desk, in the gym, or on-the-go with our innovative online classroom.

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Life-Changing Takeaways

You’ll discover specific hacks, tips, & advice that can impact your life immediately!

About WealthFit

We're an online learning company dedicated to helping you boost your financial skills.

Our mission is to make life-changing financial education accessible to everyone, online & on-demand.

Product Branding” is one of 117 courses available now in our premium course library.

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