Jim Riley is the President of Baja United Group. As the former Chief Executive Officer for Intersect Beverage, Jim Riley led all distillery operations, distribution partnerships, public relations, sponsorships and marketing programs. Jim provides executive leadership and strategic counsel to clients and partners in various capacities, complemented by over 20 years of branding, communications, crisis management, public relations, marketing and investor relations both in the private and public sector.
How to say YES, and when to say NO. Jim Riley, President of Baja United Group, discusses opportunities, priorities, and goals.