Health and fitness expert Drew Manning of Fit2Fat2Fit takes us into the arena of health entrepreneurship by sharing how he came up with his successful business. Putting himself in his clients’ shoes, Drew gained 75 pounds in six months on purpose in order to understand what it is like to feel overweight and then understand how to deal with losing weight. His journey landed him front and center on Dr. Oz and The Tonight Show with Jay Leno. Using these opportunities as examples, Drew talks about how to leverage publicity. As a health guru, he also offers up some pro-tips on maintaining a healthy lifestyle — including what we all need to know about dieting, how to quit bad habits, and the inside scoop one diet that he called the Achiever’s Diet.
- Why Drew decided to go from fit to fat; (03:06)
- What Drew learned from that experience that changed the way he looks at losing weight; (08:22)
- How Drew’s journey became viral and impacted his business; and (15:08)
- Why the Keto Diet is The Achiever’s Diet; (24:36)